Post by Skaggs on Feb 15, 2011 9:42:39 GMT -5
The following is from Merv Cermak's weekly "Covering Schenectady" article in the Times Union:
Scoring on super screen
Ringling Brothers claimed to be the “Greatest Show on Earth,’’ but on Super Bowl Sunday a scaled-down title of the “Greatest Show in the Capital Region’’ belonged to Proctors.
The Packer-Steeler collision was exploding on the whopper 50-foot by threestory- high GE Theatre screen. I was home watching the game, but at halftime, dashed downtown just to check out the first football action on the humongous screen.
It was overwhelming, to say the least. The player images were almost life-size during much of the camera work. For overall stadium footage, it seemed as though you were seated in the stands.
While Ringling Brothers charges a good buck even for the cheap seats, the Proctors’ performance was free. Proctors’ used a limited pre-game press advisory that said, “Feel the power of bodies clashing; you’ll be amazed at the incredible image of jaw-dropping HD projection that brings you inside the action.’’ Sounded like hype, but turned out not to be exaggeration. From the tone of my enthusiasm perhaps I sound like a bumpkin who just fell off the proverbial turnip truck. Several others I questioned supported my effusive observations.
Unfortunately, fewer than 100 people showed up for the freebee, the best buy in town. Proctors’ CEO Philip Morris, undismayed by the small turnout, plans to use the same no admission format in 2012. A little more promotion would help fill the 450-seat venue. Unlike being at the game live, at Proctors there isn’t a bad seat in the house. If I’m still breathing on the next Super Sunday, this old grump will watch the entire game there.
Ringling Brothers claimed to be the “Greatest Show on Earth,’’ but on Super Bowl Sunday a scaled-down title of the “Greatest Show in the Capital Region’’ belonged to Proctors.
The Packer-Steeler collision was exploding on the whopper 50-foot by threestory- high GE Theatre screen. I was home watching the game, but at halftime, dashed downtown just to check out the first football action on the humongous screen.
It was overwhelming, to say the least. The player images were almost life-size during much of the camera work. For overall stadium footage, it seemed as though you were seated in the stands.
While Ringling Brothers charges a good buck even for the cheap seats, the Proctors’ performance was free. Proctors’ used a limited pre-game press advisory that said, “Feel the power of bodies clashing; you’ll be amazed at the incredible image of jaw-dropping HD projection that brings you inside the action.’’ Sounded like hype, but turned out not to be exaggeration. From the tone of my enthusiasm perhaps I sound like a bumpkin who just fell off the proverbial turnip truck. Several others I questioned supported my effusive observations.
Unfortunately, fewer than 100 people showed up for the freebee, the best buy in town. Proctors’ CEO Philip Morris, undismayed by the small turnout, plans to use the same no admission format in 2012. A little more promotion would help fill the 450-seat venue. Unlike being at the game live, at Proctors there isn’t a bad seat in the house. If I’m still breathing on the next Super Sunday, this old grump will watch the entire game there.