Post by Skaggs on Oct 13, 2009 8:41:17 GMT -5
Crowd Around the Couch!
TiVo and BLOCKBUSTER Bring Hit Movies to a Living Room Near You
BLOCKBUSTER(R) is also the newest place to purchase TiVo DVR boxes, helping to give consumers one more way to bring home the box that does it all
PR Newswire, September 13, 2009, AOL Money
ALVISO, Calif. and DALLAS, Oct. 13 /PRNewswire-FirstCall/ -- Starting today, broadband connected TiVo® DVR subscribers can access popular new release movies such as "Away We Go," "Ghosts of Girlfriends Past," and "Observe and Report," as well as classic titles from the comfort of their living room.
Blockbuster Inc. (NYSE: BBI, BBI.B), a global leader in entertainment, and TiVo Inc. (Nasdaq: TIVO), the creator of and a leader in television services for digital video recorders (DVRs), have launched the BLOCKBUSTER On Demand® digital movie rental service on TiVo Series2(TM), TiVo Series3(TM), TiVo HD, and TiVo HD XL DVRs, bringing premium digital movie titles directly to TiVo subscribers' television sets.
With the BLOCKBUSTER On Demand service, TiVo subscribers can now rent hot new release movies including the latest new comedies, box office hits, and indie favorites from Blockbuster.
Most rentals will range from $2.99 for classic hits to $3.99 for new releases. Over the coming weeks, Blockbuster will expand its available catalog, adding to TiVo subscribers' growing choice of premium digital entertainment, including select HD titles. In addition, TiVo DVRs will be sold at thousands of participating BLOCKBUSTER stores nationwide, making it even easier for consumers to transform the way they experience entertainment.
"Blockbuster nights are synonymous with family and fun, something that goes perfectly with the TiVo experience," said Joe Miller, senior vice president of sales and marketing at TiVo Inc. "By bringing Blockbuster's content direct to TiVo subscribers, we show once again that TiVo offers much more choice and convenience for our customers compared to other DVR offerings.
We are very pleased to say that customers can now walk into a participating BLOCKBUSTER store to purchase TiVo DVRs and that together both companies have succeeded in bringing even more entertainment direct to the living room."
"When people see BLOCKBUSTER on their TiVo DVR, they'll instantly recognize that they have a movie lover's trusted source of entertainment at their fingertips," said Bruce Anderson, senior vice president and general manager of BLOCKBUSTER On Demand. "We're thrilled to give consumers another way to enjoy the movies they want most now with the convenience of their TiVo remote control in the comfort of their living room."
To access the service, TiVo subscribers click into the "Video on Demand" screen from TiVo Central where they will see the BLOCKBUSTER logo. From there, subscribers can browse and discover BLOCKBUSTER On Demand content available to rent.
For more information on BLOCKBUSTER On Demand delivered via the TiVo service visit www.tivo.com/blockbuster .